As we move into the summer season, it’s time to start thinking about business ideas – particularly beach business ideas that you can run as a successful seasonal business. Summer is one of the prime travel times for tourists, and there are plenty of opportunities for people to set up a successful business during the season. We’ll go through some of the best business ideas for beach towns and how to get started.
What Is a Beach Business?
A beach business is essentially a business that operates in a beach town and is generally seasonal. Or it might be a year-round business but sees peak activity during the summer when people are at the beach. A beach business idea is usually related to the beach itself, serving some need or demand from visitors.
- READ MORE: Small Business Ideas for Beginners
The Beach Business Industry in 2023
As travel comes back on the horizon for many, those residing in a beach town will see an influx of tourists. The beach business industry is poised to grow in 2023, with the opportunity to significantly create businesses and earn revenue. Always make sure to check the appropriate licensing requirements that beaches require before starting any venture.
Why You Should Consider Starting a Beach Business
If you’re looking for creative business ideas that you can have fun with, a beach business might be right for you. For small business owners, a beach business works well for a variety of reasons, such as:
- Flexibility: Beach businesses hit their peak during the summer, which means the rest of the year allows for flexibility to pursue other opportunities
- Stimulate the economy: Beach communities benefit from the business, which means more job creation and valuable business opportunities for the broader market.
- Tourist-friendly: A beach business is essential to making a beach town hospitable for visitors and tourists and providing facilities and options to enjoy tourist attractions
- Lifestyle Perks: Starting a business at the beach means you get to work in a serene, scenic environment. The natural beauty of the coast can be a daily source of inspiration and can enhance your work-life balance. There’s also something invigorating about conducting business with the sound of waves in the background and the possibility of a quick refreshing dip during breaks.
- Seasonal Adaptability: While the peak season is undoubtedly the summer, off-peak seasons present unique business opportunities. These quieter months can be used to strategize, make improvements, introduce off-season services, or even cater to a different demographic, such as locals or those seeking peaceful retreats.
Criteria for Choosing Potential of Beach Business Ideas: Our Methodology
If you’ve ever dreamt of running a business by the water’s edge, you’re not alone. From seaside cafes to water sports rentals, beach businesses offer a unique opportunity to combine your passion for the beach with entrepreneurial spirit. We’ve ranked these criteria on a scale of importance, using a 1-10 rating scale, with 10 being the highest importance and 1 being the lowest:
- Location (9/10): Assess the suitability and accessibility of the chosen beach location for the business idea. Location is often a critical factor in beach businesses.
- Market Demand (9/10): Research and evaluate the demand for your chosen product or service within the beach community or among tourists.
- Seasonality (8/10): Consider the impact of seasonal variations on the business. Determine whether the business can operate year-round or if it’s seasonal.
- Permits and Regulations (8/10): Ensure compliance with all local, state, and federal permits and regulations related to beach businesses.
- Competition (8/10): Analyze the level of competition in the area. Assess whether the market can support additional beach businesses.
- Safety and Environmental Impact (9/10): Prioritize safety measures for customers and the environment. Sustainable and eco-friendly practices are often essential for beach businesses.
- Unique Selling Proposition (USP) (9/10): Identify a compelling USP that sets your beach business apart from competitors and attracts customers.
- Marketing and Promotion (7/10): Develop effective marketing strategies to reach beachgoers and potential customers. Consider both online and offline marketing channels.
- Infrastructure and Facilities (7/10): Evaluate the availability of necessary infrastructure and facilities, such as restroom facilities, parking, and access to utilities.
- Financial Viability (9/10): Conduct a thorough financial analysis to ensure that the beach business is financially viable and can generate a sustainable income.
Top Beach Business Ideas
Most beach communities have thriving small businesses that are economically sound and offer valuable services to visitors and residents alike. We’ll explore some of the top beach business ideas that you can effectively market to grow into a brilliant business:
Small Business Deals
1. Jet Ski Rental Business
Jet skiing is a thrilling water sport, and beaches are an ideal place to enjoy this adrenaline-pumping activity. While it appeals primarily to younger demographics and those with a penchant for adventure, it has broader market appeal too.
Investing in high-quality jet skis, ensuring safety measures, and possibly offering guided jet ski tours can help stand out in a competitive market. Offering package deals, loyalty programs, or group booking discounts can further entice customers to choose your service.
2. Surf Shop
Surfing is not just a sport; for many, it’s a way of life. A surf shop can cater to both seasoned surfers and newcomers looking to ride their first wave. Besides renting out boards, consider selling surfing gear, accessories, and apparel.
Offering surfing lessons, from basic to advanced, can help draw in a crowd eager to learn. Hiring experienced instructors and providing video analysis of surfing sessions can give beginners the confidence and skills they need to enjoy the sport.
3. House Sitting Business
As summer draws vacationers to the beach, many homes are left vacant. This opens up opportunities for house-sitting services. By ensuring security, maintenance, and even pet care, house sitters provide homeowners peace of mind while they are away.
Offering additional services like mail collection, garden maintenance, and regular updates to homeowners can add value and differentiate your business.
4. Fishing Tour Services
Coastal areas often boast a rich marine ecosystem. For many visitors, fishing is both a relaxing pastime and an exciting challenge. Providing guided fishing tours, complete with equipment and local expertise, can be a hit.
Offering themed tours, like deep-sea fishing or night fishing, can cater to different interests. Additionally, collaborating with local restaurants where tourists can cook or serve their catch can offer a unique “catch-to-table” experience.
5. Boat Cleaning Service
Cleaning services, particularly for boats, are always in demand and can be a great way to earn money. If you can properly market your services to boat owners, you can create a consistent client base.
6. Rental Business
If you have the required capital, there are many other types of rental businesses you can start. Think about the local market and what’s missing for target populations that you can offer. This could include event tools such as great lighting systems, tents, and tables for weddings and other occasions.
7. Photography Business
The beach provides a naturally stunning backdrop, making it a sought-after location for various photoshoots. By offering photography services, you can capture precious memories for visitors, be it candid shots, engagement photos, or family portraits. Hosting photography workshops or tours, where you guide participants to scenic spots and teach them photography techniques, can also be explored.
8. Lodging Business
Most businesses see an uptick in lodging during the summer, such as bed and breakfast establishments, AirBnBs, and more – as long you offer allied facilities such as wifi and food. This is especially useful if you have a beachside property or live close to touristy places.
9. Home Inventory Business
Many businesses set up home inventory services for customers, including cataloging local items and possessions. This is especially useful for beachside communities where residents may have more of a luxurious lifestyle and want to create an inventory of their prized possessions.
More Great Business Ideas to Start on the Beach
Looking for even more inspiration for your beach business idea? We’ve put together some other options that could work as a seasonal business.
10. Laundry Business
In popular tourist destinations, hotels and lodging facilities quickly reach capacity, especially during peak seasons.
As a result, there is an amplified demand for laundry services. With visitors coming and going, establishments and even individual tourists require quick and efficient laundry turnaround.
Establishing a laundry business in such locations can prove to be a lucrative venture.
By offering specialized services like express laundry, eco-friendly washing, or even delivery and pickup, you can set your business apart from competitors.
11. Ferry Business
Beach towns and islands often have limited infrastructure which might make transportation a challenge. Ferries can serve as an essential link, providing both residents and tourists with reliable transportation between points of interest.
Ferry rides can be turned into scenic journeys, giving passengers a unique perspective of the coastline and possibly even some marine life sightings.
Investing in comfortable seating, informative tour guides, or onboard amenities can further enhance the experience and make your ferry service the preferred choice.
12. Delivery Service
With the rise of digital platforms and apps, delivery services have gained immense popularity. In beach towns, there’s a heightened demand for local delicacies, fresh produce, and even beach essentials.
Establishing a delivery service that guarantees prompt delivery times can be a game-changer.
Collaborating with local restaurants, markets, or shops can further streamline operations. Given the relaxed nature of beach vacations, tourists would appreciate the convenience of having their desires delivered right to their doorstep.
13. Dinner Cruises
A dinner cruise is a delightful blend of dining and sightseeing. With beach destinations offering picturesque sunsets and serene waters, tourists often look for unique experiences.
A dinner cruise can provide an enchanting evening filled with good food, live music, and the gentle sway of the sea. To distinguish your dinner cruise, consider themed nights, gourmet food options, or even onboard entertainment like live bands or dance performances.
14. Beach Bar
Beaches and a chilled drink go hand in hand. While a beach bar might appear as a typical setup, its success largely depends on the ambiance, music, and beverages offered.
Offering unique cocktails, hosting live music nights, or even organizing beach games can make your beach bar the talk of the town. It becomes a relaxation spot, not just for tourists but also for residents seeking a laid-back evening by the shore.
15. Gift Shop
Every traveler loves to take back a piece of their journey, and what better than souvenirs from a beach town? From handcrafted jewelry, beachwear, to local art and crafts, the potential inventory for a gift shop in a beach destination is vast.
Collaborating with local artisans can also provide authenticity to your merchandise. Incorporating storytelling in your product lineup — explaining the history or significance of items — can further intrigue customers and make their purchase feel special.
16. Restaurants
Locals and tourists are always looking for affordable options for food without compromising the food experience. For example, you can open a pop-up or delivery-only restaurant that offers local cuisines and international dishes to hungry diners.
Beach Business Ideas Summary Table
| Beach Business Ideas | An Overview |
|---|---|
| Jet Ski Rental Business | A rental shop for beach activities like jet skis, attracting adventure seekers. |
| Surf Shop | Rental of surfing equipment and offering surfing or swimming lessons. |
| House Sitting Business | A service to take care of homes during the summer when many people travel. |
| Fishing Tour Services | Tours to various fishing locations, providing equipment and group incentives. |
| Boat Cleaning Service | Offer cleaning services specifically targeting boat owners. |
| Rental Business | Rent out event tools like lighting systems, tents, and tables for special occasions. |
| Photography Business | Cater to summer celebrations, offering photography services for weddings, graduations, and more. |
| Lodging Business | Bed and breakfasts, AirBnBs, especially targeting beachside properties or those near tourist areas. |
| Home Inventory Business | Cataloging local items and possessions, catering to luxurious beachside communities. |
| Laundry Business | Address the increased demand for laundry services from hotels and lodges. |
| Ferry Business | Provide a mode of transport, especially if it's challenging for people to get around. |
| Delivery Service | Cater to the increased demand for local food and items, offering quick deliveries. |
| Dinner Cruises | Offer cruises for tourists and residents, providing a unique experience with music and food options. |
| Beach Bar | Establish a hotspot for tourists and locals to hang out and enjoy. |
| Gift Shop | Stock souvenirs and local merchandise to offer tourists a memento of their trip. |
| Restaurants | Offer affordable and diverse food options, considering pop-up or delivery-only models, emphasizing local cuisines and international dishes. |
What Is the Best Business Idea to Open on a Beach?
The best business beach ideas are socially relevant and offer something new and unique for locals and tourists. The best business idea to open on a beach is a rental business for beach items and equipment to ensure everyone can fully enjoy the beach itself.
Can You Make Money While Living on the Beach?
Although there is worry about the seasonal crisis with beach businesses, people can make money living in a beach community. Many ideas don’t require a lot of investment to operate on the beach and can be a good source of income.
Image: Envato Elements
